About

Hello! I am Jatin Raseen. A Certified Digital Marketing Professional with extensive experience in the higher education and internet space.

Adept in Content Creation, Email Marketing, Paid ads, Graphic Designing. Proven ability to provide value to customers and employers through improvements in productivity, customer service.

Basic Information
Email:
jatin.raseen@gmail.com
Phone:
+91-971.120.7660
Address:
Faridabad, Haryana, India
Language:
English and Hindi
Professional Skills
Performance Marketing
90%
Email & SMS Marketing
60%
Adobe Creative Suite
50%
Web Development & SEO
85%
Social Media Marketing
95%
Content Strategy & Development
80%
Work Experience

Oct 2023 - Present

Business Financial Group USA
Digital Marketing Manager
  • Plan and create marketing strategy and execute.
  • Managing SEO, blogging, upkeep of the website.
  • Increased the web traffic YOY from 1.8K to 4K (in 8 Months).
  • Uplifting the brand on LinkedIn and YouTube.
  • Managing weekly blog newsletter and sales emailer through Zoho CRM.
  • Strategize and generate leads from Google and Meta ads.
  • Writing and designing the marketing collaterals such as brochures, ads, emailers, videos etc.
  • Creating the videos using AI tools. Editing them with Premier Pro.

Jan 2023 - Oct 2023

Freelancer
Online Marketing
  • Served in diverse industries - IT, Retail, Real Estate, Computer Hardware, Education.
  • Boosted the custom software sales by 15% within 3 months span. Increased web traffic by 20%.
  • Implemented data driven marketing strategies to improve CPA.
  • Helped the companies with SEO blogs, Social Media content, Event coverage etc.
  • Increased the following on Instagram, Facebook & YouTube.
  • Generated leads through LinkedIn Sales Navigator.
  • Created out of box ideas to promote their businesses.

Jan 2022 - Sep 2022

Aplicar
Digital Marketing Manager
  • Managed online and offline promotions for the company.
  • Grew the following on all the social media handles 6x during my tenure.
  • Improved CTRs, open rate of the emailers and paid ads.
  • Writing effective copies for emailers, social media and WhatsApp promotions.
  • Proof reading content created for social media, blogs, brochures, standees etc.
  • Share ideas, strategies to promote the brand on various social media platforms.

Sep 2014 - Dec 2021

Shiksha.com
Manager, Online Marketing & University Partnership
  • Generated revenue for India’s premier classified company by selling online ads, branding solutions.
  • Managed existing relations with around 150+ Universities, Service providers and companies.
  • Nurtured and turned 40+ accounts into Key accounts. Grew the revenue base by 3x.
  • Write effective copies for emailers & banner ads (Google and Facebook). Improved CTRs & ORs.
  • Liaising with the design, marketing and operations departments to execute the campaigns.
  • Ensuring all marketing services are scheduled, executed and deliverables met.

April 2013 - February 2014

Naukri.com
Assistant Manager - International Sales
  • Sold employee recruitment solutions to companies in USA, UK, Europe and ME.
  • Virtually meeting with CXOs and stakeholders.
  • Product demonstrations.
  • Submit proposals and close sales.
  • Manage existing relations, create value, grow and renew the existing accounts.
Education

2021

Post Grad Program
Digital Marketing

Purdue University Online

  • Google Ads
  • Google Analytics
  • Facebook Certification
  • SEO and Web Analytics
  • Social Media Marketing

2009 - 2011

Master's Degree
Master of Business Development

MVN University, MDU Rohtak

Specializations

  • Marketing
  • International Business
References
Contact Me
Feel free to contact me

Address

Faridabad, Haryana, India

Phone

+91-971.120.7660

Email

jatin.raseen@gmail.com